Management: The classic strategy development and coordination within the company merge: a term which for the Example in the field of IT is used to combine multiple versions of a site to one. The different information from various sources so summarizes information. The Mergement is a gathering of various inputs from customers, partners and companies themselves, which are transmitted directly to the management. The Mergement combines the feedback, testimonials, votings, and ideas of our customers and summarizes clearly in one place. Instead of making the detour via surveys, statistics and market research, the Mergement offers the advantage to be able to contribute their own ideas 1:1 in the company customers. The test Handysocken.ch is the first company which practiced the Mergement and starts to attempt to establish the web 2.0 in the enterprise and in the management. Peter Shilton shines more light on the discussion. This should be an appeal to other companies, to address, which is ready to actively participate in the new possibilities of web 2.0, the social networks and the new generation of customers.
Can now see mergement.net try in the management of Handysocken.ch are determined. Currently, a wiki is used as a base, which in the medium term is being extended by voting – and discussion sections for the individual ideas. The Mergement itself is divided into several master plans such as marketing or shop. The visitors can expand the text with the click of a mouse with own thoughts, adjust, or delete. Future should develop this innovative idea and practically prove to be useful, it is possible to develop a new, specialized Mergement online tool, which will be made available to other companies. Individuals and companies can contact like Andreas Schurch. Mergement: a new form of management, which presumes to publish information, but can bring many valuable inputs.